Short articles can be used as article marketing to advertise you, a specific product, service, or company. Most articles are posted on the internet and can be accessed for free by many around the world. Content articles are used to help attract customers and build credibility. Article marketing has been used for years and can be traced back to the start of mass printing.
The internet has made article marketing explode and there are numerous article directories where you can post your articles. Your short articles can be accessed by anyone around the world and will be included in internet searches as well as website searches. You can even create links from product and service pages to your articles.
Article marketing does not take much time and if you find yourself too busy there is a large freelance workforce that specializes in article market writing. Article marketing can help you establish credentials as an expert, improve your search engine ranking, create more lead generations and increase traffic to your website.
Articles for marketing all follow a basic outline of title, body, resource box and brief summary. Specific article databases may have certain guidelines and formats that you need to follow. It is worth while to check this out before you join a site. The title is the most important part of your article and needs to grab the reader's attention so that they actually read your article. The best types of article are focused, easy to understand and most important helpful to the reader.
It is important to present the most important information up front and as close to the beginning of your article as you can. That way if your reader loses interest they will have at least read the most important part. You should keep your paragraphs and sentences short and use subheadings if appropriate.
Your contact information will be found in the resource box. It is important to make sure that this information is correct and clear. You may also add a line or two about your product or service. The resource box is also where you may provide a link to your website or to an area with further information.
Once your article is written you need to produce a short summary that may appear with the title of your article. The summary needs to hook the reader or point out what you article will offer. Think of this as an abstract if you are scientifically minded. The summary should be between two and five sentences long. You should make sure to spell check your article as there is nothing more off putting than a badly written article full of spelling and grammar mistakes.
Once you have written your article you need to submit it to the appropriate directory. There are hundreds of article directories. Some of the more popular article directories are EzineArticles, GoArticles, and IdeaMarketers. There are also article directories for specific niches but finding them may take a bit of searching. You don't need a lot of marketing or computer knowledge to be a successful article marketer. By spending a little bit of time each day writing and posting articles you can successfully provide information and promote your services.
The internet has made article marketing explode and there are numerous article directories where you can post your articles. Your short articles can be accessed by anyone around the world and will be included in internet searches as well as website searches. You can even create links from product and service pages to your articles.
Article marketing does not take much time and if you find yourself too busy there is a large freelance workforce that specializes in article market writing. Article marketing can help you establish credentials as an expert, improve your search engine ranking, create more lead generations and increase traffic to your website.
Articles for marketing all follow a basic outline of title, body, resource box and brief summary. Specific article databases may have certain guidelines and formats that you need to follow. It is worth while to check this out before you join a site. The title is the most important part of your article and needs to grab the reader's attention so that they actually read your article. The best types of article are focused, easy to understand and most important helpful to the reader.
It is important to present the most important information up front and as close to the beginning of your article as you can. That way if your reader loses interest they will have at least read the most important part. You should keep your paragraphs and sentences short and use subheadings if appropriate.
Your contact information will be found in the resource box. It is important to make sure that this information is correct and clear. You may also add a line or two about your product or service. The resource box is also where you may provide a link to your website or to an area with further information.
Once your article is written you need to produce a short summary that may appear with the title of your article. The summary needs to hook the reader or point out what you article will offer. Think of this as an abstract if you are scientifically minded. The summary should be between two and five sentences long. You should make sure to spell check your article as there is nothing more off putting than a badly written article full of spelling and grammar mistakes.
Once you have written your article you need to submit it to the appropriate directory. There are hundreds of article directories. Some of the more popular article directories are EzineArticles, GoArticles, and IdeaMarketers. There are also article directories for specific niches but finding them may take a bit of searching. You don't need a lot of marketing or computer knowledge to be a successful article marketer. By spending a little bit of time each day writing and posting articles you can successfully provide information and promote your services.
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