Thursday, October 15, 2009

Amway Home Business Still Alive?

By Lawrence Tam

Amway, or the American Way,as it's proudly called, is one of the most popular network marketing companies. It's one of the best known MLM companies with branches in over 80 countries with over 450 products and revenue of over $8 billion. As many as three million reps work to promote the products of this company worldwide. This article's aim is to explore the business opportunity offered by Amway Global and see if it's as good as it's made out to be.

-Amway, A Brief History

1950s': Jay Van Andel and Rich De Vos launched Amway in 1959 in Ada, Michigan following their stint with marketing nutrilite products. They were impressed with the response they got from network marketing and started the business with a Multi-Purpose Cleaner, Amway?s first product (L.O.C).

1960s': The product as well the marketing scheme was an instant success and within the next decade, Amway had grown into a $500000 business with over 200 products.

1970s': This was when the company established its global identity to reach Australia, UK, Hong Kong, Malaysia and Tokyo.

From then on, the success of Amway continued to make the business a multibillion-dollar global association.

- Amway Products

Products of Amway cater to day to day requirements such a health care and nutrition, beauty and skin care and kitchen needs and water purification. Nutrilite's series of health care supplements is the most popular product of Amway till date. Amway's proud of its eco-friendly image and claims to use only natural raw materials for its products.

- Amway IBO

With a working record of fifty year and strength over 3 million reps Amway may seem a sturdy venture to take up. However, the truth is, not everyone's successful in this business and we need to evaluate the opportunity to see if it really spins income as everyone claims.

- How Do You Get Paid In Amway?

Generate income through mark ups on sale of products, get bonuses on monthly targets and earn perks and cash awards for group performance.

- Why Amway?

Amway products are good to use and stylish to market. Commissions and income prospects of good because Amway has been around for long and is known worldwide. Amway products are needed for day to day use; so there's good scope for marketing.

- What Are The Amway Challenges Involved?

Here's the working procedure of a characteristic Amway rep- he or she gets sponsored by a friend, get trained about products and on selling skills, learns to accumulate his or her contacts and sell to them. Then they gather contacts or leads from such customers and contact them with requests for a meeting.

Maybe this kind of marketing was successful way back, when people had time and weren't constantly assailed with phone calls; but now, mention a meeting and you?ll find you were talking to an empty phone. There are common jokes when grown adults get together that it might be some type of Amway meeting. There are other practical problems such as getting people to meet you in the midst of their busy schedules. With 3 million people in the field, it's a highly competitive business. It?s just not enough to sell a few products to people you know if you want to reach the top and get real earnings.

- What Is The Way Out?

Internet is not just a trend; it has become a way of life. Launch your business on the net for best results. Use the vast reach of the internet to propel your Amway products to reach people who are interested in them. Your first step should be to learn best online marketing techniques that are guaranteed to get results yet not so popular that they are hackneyed.

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