Sunday, September 6, 2009

The #1 Secret To Building A Successful Online Business

By Rocky Tapscott

Why is that some online business owners do really well, while others struggle and eventually give up? After coaching hundreds of people who are just getting started, I've discovered something so profound among those that succeed, that it has the potential to change your life... if you take what you are about to learn and implement it.

Here's what you need to know...

You already know that there are Billions of dollars being spent online every year, and that amount is growing. And if you are like most people interested in starting or running an online business, you're probably wondering, how do you get some of that mountain of cash for yourself? After all, there's plenty of evidence that thousands of people are making money online, so why shouldn't you?

The fact is that you do have a wonderful opportunity of taking a share of this massive flow of money. However, it's not as easy as some people would have you think. Why? Because 98% of the people who try to build an online business dont understand the secret you are about to learn.

The Secret To Building A Successful Online Business Is Knowing What People Really Want!

The fact is, there is already too much information out there in the world today. Way too much information. But many people believe their success lies in creating an information website, or another product that simply contains information, and then sitting back waiting for the checks to roll in. What they fail to understand is that nobody really wants 'just' information. What most people want is not more data, numbers, statistics, facts and figures.

What People Really Want Is Specific, Actionable Advice From Somebody Who Can Actually Help Them

They want to be taken by the hand by a trusted, knowledgeable source and led to success via the shortest possible path. They don't want more books to read, more stuff to do, more problems to solve. They want an actionable system that's relevant to them and advice on how to implement that system.

If you help people by giving them these two things, your online business has every chance of succeeding. But if you just have another website full of information your readers can get anywhere else, you'll probably struggle to make a decent income from your online business.

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